You sit down and lay out a detailed business plan of what your company will look like in X amount of time, your thoughts are flowing, everything falls into place and you feel unstoppable. You finish your plan and think about every possible outcome and how to fix it but there is one thing you actually missed… Where do you start?
I understand that it’s easy to go down the Google rabbit hole when it comes to productivity. There are plenty of gurus out there offering perfect methods on how to have your businesses up and running in 30 days.
If you are one of those people that are great at planning but suck at taking action, this blog post is for you.
1. Set realistic goals: I know it’s exciting to shoot for the stars but not setting realistic goals will lead to disappointment. It is important to keep yourself grounded and look at the reality of your business.
What area in specific are you trying to improve?
An increase in revenue? Traffic to your website? Active leads? You name it, the first step is to identify your goal and make it as specific as possible.
2. Narrow it down: We need to be as specific as possible when it comes to goal setting. Let’s say you want to increase traffic to your website by 500% in one year, how would you achieve that today?
By taking actionable steps that will result in measurable results,
– Set a goal to write 2 blog posts every week.
– Interact with your audience.
– Improve the SEO in each blog post.
– Measure which posts had more CTR.
If you want to make real progress you need to take consistent actionable steps.
Can it be measured? If you measure it you can improve it. Whatever it is you want to improve, you need to measure it first. Not on yearly basis, but on a weekly basis or even better so, on a daily basis.
Track it down: Once you have set your end goal, it’s time to look at it backwards, what do I mean by that? Break it up, if your goal is to make 100 in one year, start to break this down to 12 months, then to 52 weeks, and then to 365 days. You get the point.
Goals need to be actioned daily, and those day to day will get you closer to your desired end goal.
Deadlines: Accountability. Commit yourself to a time frame, things are likely to get difficult but deadlines are your commitments and you must not fail them. The more you push your deadlines away, the more you’re failing yourself and your goals.
When it comes to goal setting we get lost in our thoughts looking at the end of the rainbow. To have the end goal is important, but it is meaningless if your actions aren’t clear. The moment you commit yourself to take the right actions towards your goals, that is when the magic starts to happen.
Make your goal realistic and relevant and don’t forget to celebrate the small wins. To keep yourself motivated and consistent in the long run, you need to understand that obtainable goals are the ones that you can measure and review on a regular basis.
Once you are in motion, don’t forget to be patient, it will pay off.